Momofuku
Agency: Freelance Year: 2012
Redesigned the identity for Manhattan restaurant Má Pêche, located in the Chambers Hotel and part of the Momofuku restaurant group. Project included a bespoke typeface and supplementary print materials. Redesign of Momofuku's iconic peach mark has since gone on to inform general Momofuku branding across signage, products, print and digital materials. Awarded Best Logo (Professional) in UnderConsideration's 2013 Brand New Awards